Instagram

A brand that has created a lot of buzz in the perfume world for the past two years is Fort & Manle. The scents are excellent and honest understand that this is not a stereotypical niche. Indeed, when holding one of this brand's bottles in hand, you can feel the heart and love from which something is created so beautiful. Then, of course, the moment comes in which this fragrance is placed on the skin and really occupied in its magic. So who is behind this successful brand? Where does he draw his inspiration? Here are all the answers. The man behind the brand - Razi Fort is a name that is constantly surprising in his beautiful, original scents. He discovered his passion for aromas in 2005 while visiting Saudi Arabia. During his stay there, many parasites who specialized in the pears (fragrances) and Zorrov (more), and thus his enthusiastic love was born to the aromas. Switch to Melbourne, he decided to sell imported Ethri from Saudi Arabia and set up his own business called "The Desert Rose". The business was not very successful, so after selling his inventory, he started to delve into the world of the nanny scents and pick up many niches. He testifies that before creating heaven it was an enthusiastic collector, so he made a lot of scents. Over the years, however, a strong desire to experiment with his own works. So what started as a hobby soon became a sensory form of art. Family and friends often complimented his work and even asking for aromas by invitation, but in his mind he never felt that his works match the luxury brands he had in the collection. Due to the abundance of scents in the market, he realized that in order to produce a product that is really outstanding, he will have to find only the best raw materials that exist. His goal was to achieve the plots and transparency he encountered in most contemporary compositions. As a autodidact, it was not easy, but six years later (and many experiments) he finally felt safe enough to launch his brand Fort & Manle . Apparently, precisely because he is not a classic trained, and does not really know the rules in making perfume, he creates something else, new and bold. The behind philosophy Fort & Manle: theIn the sky, Razi allowed to express his inspirations, impressions, personal experiences and explore his creativity clearly what his brand's philosophy is. For him, this is a magnificent perfume house whose philosophy is constantly creating individual -handmade, eclectic and eccentric perfume. It is an independent, artistic perfume house that has been founded and owned. The house is a merger of minds, ideas, ideals and spirit. It is constantly cultivating pop culture, history and varied cultures, including a rich Turkish legacy by scanning the world in search of the finest raw materials and combining them with its inspirations. Since it was an unknown brand, it had to create aesthetics that would differentiate it from all others. Therefore, at some point we made the decision to drown the perfume name on metal boards. How do you get a perfume idea? He said the idea for the noun Fort & Manle Starts with the idea as he contracts how the final product will smell and start creating the base that embodies this concept. It then carefully combines the heart and upper characters accordingly. It often requires many variations of the aroma, adding different characters with the development of the fragrance. He receives the inspiration in different ways. From personal journeys, trials, places and cultures, or he just falls in love with raw material and wants to build a fragrance around him. In other cases, it simply turns to history and creates a suitable fragrance for the period.