Mendittorosa

Mendittorosa is an Italian fragrance house founded by Stefania Squillace and based in Naples. It is a highly distinctive niche company with a particularly beautiful philosophy, reflected in the fragrances it creates. The idea behind the work of the company's perfumers is that it may be a small company, but it has a big soul. The creation process: Mendittorosa fragrances are made in limited quantities to ensure the highest quality at every stage. This intimate, detailed process allows the creators to encourage one another and develop and expand different areas in keeping with their philosophy. That's why each perfume is made with great care. The work is carried out by a group of dedicated artists and craftspeople, with the aim of expressing each of their energies and visions in every fragrance. In their workshops, not only the perfumes themselves are created, but also the vision for the final work of art, the fragrance and the bottle that holds it. Mendittorosa - working directly with customers: the company has chosen to work without distributors or agents. They prefer to be involved in every part of the customer relationship journey. Although they know they may be giving up opportunities, they are still very pleased to be enriched by the opportunities that come from direct dialogue and sharing with their customers. In addition, each new creation involves new research into formulas and style. A new vision. They do not repeat elements, whether in the feel or the design. Instead, they are always looking for a new approach, expressed in the cap, label, decoration and packaging, all unique and different for each of their perfumes. Caring for nature: as a company with a strong environmental awareness, the brand's owners decided not to use cellophane or plastic wrapping. Instead, they chose stone, metal, wood, rope, ceramic or silk, with every material selected through careful, ongoing research. In keeping with this policy, they also decided not to use color additives or chemical preservatives. What's more, they use clear glass bottles so customers can enjoy the fragrances' natural colors. The company Mendittorosa also makes a distinctly uncommercial statement: its perfumes are offered only in 100 ml bottles. According to the company, this is the only respectable size for an artistic perfume, giving customers the best amount of time to enjoy it while also fully reflecting all the effort invested in its creation. But the truth is that a different size also means a larger manufacturing process, which goes against the principles of this brand, which seeks to distance itself from any commercial approach. They may sell less, but they create a better product. As the saying goes, God is in the details. There is no doubt that this brand makes a great effort to distance itself from trends in the fragrance industry. That's also why the brand's owners choose a perfumer not for their reputation or publicity, but for their ability to translate the brand's vision into the right fragrance. They say they seek coherence and originality. They are not here to copy, but to reinvent themselves, because they have so much to say and share with everyone. Their vision, then, is to create perfumes that express their philosophies of life and transform their experiences and emotions into an art of the senses. They sincerely hope to reach the hearts of their loyal fragrance lovers, especially those who appreciate exceptional art rather than mass production and fast consumption. For anyone looking for a fragrance with a unique, distinctive and original statement, this is the brand.