Initio Wild Rush 90ml E.D.P - Unisex Perfume

869.00 ₪

Price per 100 ml: 966 ₪

SKU 3701415905955
By Initio
In stock

  • Delivery across Israel

    UPS pickup point: 2-4 business days

    Home delivery: 2-6 business days

    The exact shipping cost is shown at checkout, before payment

  • Free pickup from our Raanana boutique

    Renanim Mall, HaMelacha 2 · by appointment · ready in 2-6 business days

  • 100% authentic

    All products are original and customs-inspected. Parallel import

  • 14-day returns

    Unopened, in the original packaging, under Israeli consumer law · Return policy

Carefully packed
Description

Initio Wild Rush 90 ml E.D.P is a new, powerful, energetic unisex fragrance from Initio Parfums Privés. It is classified as Fougère Aromatic, an aromatic, fresh, slightly green and spicy blend with a sweet, sensual depth. Its listed notes open with Bergamot and Lavender, lead into a heart of red berries and Caramel, and settle into a base of Vanil, Sandalwood and Patchouli.

The opening feels fresh, clean and bright, with Bergamot adding a citrus sparkle and Lavender bringing an elegant aromatic touch. Then comes the more addictive side of the fragrance: red berries and Caramel create a juicy, warm, slightly playful sweetness that still feels luxurious and far from ordinary.

In the dry-down, Vanil, Sandalwood and Patchouli add depth, warmth and presence on the skin. This is a modern, sensual, standout fragrance, balancing clean, masculine freshness with a soft ambery sweetness.

Character: fresh ✨ • sweet and sensual 🍓 • aromatic 🌿
Best for: day and evening, dates, nights out, transitional seasons, and anyone looking for a luxurious fragrance with a refreshing opening and a sweet, modern, addictive trail.

Product attributes

Concentration
Eau de Parfum
Volume
90 ml
Collection
SUPERCHARGED (מסומן NEW)
Perfumer
לא מצוין על ידי המותג
Season
Fall Winter
Occasion
Everyday Special occasion
Gender
Unisex

Frequently asked questions

Is this perfume original?

Yes. The product is original by law: all products on our site are original, and they arrive through official or parallel import.

How long does delivery take?

Delivery takes 1–6 business days. Exact times are shown at checkout, and deliveries to remote areas may take longer.

How much is shipping? Is there free shipping?

The exact shipping cost is shown at checkout, before payment. Pickup from our Ra'anana boutique is free.

Can I pick up my order from the store?

Yes, free of charge, from our boutique at Rananim Mall, HaMelacha 2, Ra'anana, by appointment. Opening hours: Sun–Thu 10:00–19:00, Fri 10:00–14:00. This product is ready for pickup within 2-6 business days.

Can I return this product?

Yes. You can cancel within 14 days of receiving the product, as long as it is sealed in its original packaging and hasn't been used, under Israeli consumer protection law. Cancellation fee: 5% of the price or ₪100, whichever is lower. Return policy

Which payment methods do you accept?

Credit cards (VISA, Mastercard, Diners, Isracard), PayPal, Apple Pay and Google Pay. Payment is secure and encrypted, and all prices include VAT.

Are there benefits for registered customers?

Yes. Signing up to the site in one click, with consent to our newsletter, lets us email you our promotions. Joining our customer club is free and gives you special benefits.

Can I get advice before buying?

Of course. WhatsApp us at 055-66-42-820, call 077-804-80-50, or visit our boutique at Rananim Mall in Ra'anana to try fragrances on your skin. We recommend booking your visit in advance.

What are niche and luxury perfumes?

Niche perfumes come from independent perfume houses that focus on the composition itself: high concentrations, rare ingredients and notes, and fewer commercial compromises, so they are more distinctive and less common. Luxury perfumes come from well-known fashion and luxury houses, such as Chanel, Dior and Tom Ford, and are made for a wider audience. At Loven Mour you'll find both.

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